Over the past few years, websites have evolved to more than just texts and information; and evolvement of the internet is to blame. The website has now become the face of businesses. And the end customers expect the website to be friendly and welcoming.
In case you are wondering about UI usage on the website, let us explain. The user interface is a great part of branding. It helps you get more visibility in the industry.
Therefore, this blog will discuss 5 tips you need to know to make your WordPress Website more UI friendly.
But What Is UI?
UI stands for User Interface. It is the point of interaction between humans and computers. It has helped businesses to have a greater impact on users.
Tips to Make Your WordPress Website More UI Friendly
Remember that the more online content is available to the users, the more spoilt they become. Only a flashy picture with some informational content on your website will not work. Have a look.
#1 Listen To Your Users
You have to listen to your customers when you are a business owner. More importantly, you have to check what your customers want to see. In such a case, you can directly ask your audience about their linkings. It will help you to fill the gap between you and your customers.
#2 Speed Your Website Up
Do you know that one second delay in loading the website results in 11% fewer page views, a 16% decrease in customer satisfaction and a 7% loss in conversion? And that’s huge!
Humans have an attention span of a goldfish. If you fail to retain their attention, you must bear the loss. If your website takes an extra second to load, it will harm your potential customers.
One of the quickest solutions to deal with the slow speed of your website is to move your website to a better host. You can also optimize the images of your website. The best way to reduce the size of the images is to use any tool.
#3 Embed Social Media Widget
If you struggle with a lower engagement rate on your website, you can embed social media widget on website. We highly recommend opting to embed Instagram feed on WordPress. It is because Instagram is currently the most popular social media platform and has the highest number of user engagements.
You can use any social media aggregator tool to embed Instagram feed on website. Luckily, these tools are easy to operate since they are code free. So even if you are not from a technical background, you can easily use these tools. Moreover, these tools give you total control over the entire look of the widget. You can alter the themes and layouts to match your brand image.
The navigation on your website should be easy to find and use. Keeping this in mind, you should not use the menus in a very creative manner. Your visitors will eventually be bored and frustrated if your drop downs lead to more dropdowns. Ensure your visitors do not have to work hard to find their desired content.
We highly recommend putting the navigation on the visible spot. You can also include a search bar on your website. It will help your visitors to find the desired content with just one click.
#5 Use Scannable Text
The hard truth is that most netizens do not read everything you write on the website. Therefore you have to keep the text short and simple. You push your visitors away if you use too much jargon on your website. You can keep the pointers below in mind while designing your website:
- Write short paragraphs.
- Never use four-syllable words, such as appropriation.
- Use bullet points.
- Use well-formatted content that is easy to scan.
#6 Use Forms
Forms are an intergral part of your website. They allow you to interact with your users in a better manner. They can also help you in generating leads for your business. To get the most out of these forms, you must make sure they are available to every visitor on your website. You can keep the below pointers in mind while creating forms for your business website.
- Use accurate labels for the forms.
- Follow an eye-pleasing format for the forms.
- Display an onscreen note after completion.
Wrapping Up
Over the past few years, website design has become an integral part of buying journey. It is because a website often represents a brand. Therefore your website should be user-friendly and inform visitors about your business smoothly.
We have mentioned the best tips to make your website user-friendly. Use them and see your business grow in no time.
